After reading the Marketing Management article located in the Module 3: Lecture Materials & Resources, write a summary of the article and answer the questions at the end of the article.
Submission Instructions:
- The paper is to be clear and concise and students will lose points for improper grammar, punctuation, and misspelling.
- The paper is to be 300 words in length, current APA style, excluding the title, abstract and references page.
- Incorporate a minimum of 2 current references (published within the last five years) scholarly journal articles or primary legal sources (statutes, court opinions) within your work.