Organizational Culture, Diversity, and Decision-Making
1. List all of the cultural challenges posed by Disney’s expansion into Europe. (Side of matrix.)
2. Next, list the variables that influenced these challenges. (Top of matrix.)
3. Decide on a score (1-5) for each of these challenges according to the relative importance of the factors. Multiply each of these scores by 2 to find the weighted scores for each option/factor combination.