Digital health and technologies are increasingly dominating the healthcare systems. The usability of mobile health applications seen highest use in decays since pre and post COVID-19 occurrence. This assignment goal is to formulate best practices or framework to market digital health service.
Module 6 – How would you market a digital health service?
I very much believe that best practices are still being written in the space of digital health. I wanted to dedicate this forum to discussing the following issues you personally might see in this space (please provide your own thoughts in around 250-350 words):
1. Are there any items that stood out in the readings for this module?
2. What best practices would you implement to ensure that patients or consumers keep returning to a service? Gamification, increased marketing, or social media are all potential discussion points.
3. How should healthcare organizations present these services to patients? What should be the “line” between clinical and consumer oriented?