DB 2: Crisis Communication


 Think of a recent sport crisis; then find a news story detailing the organization’s response. Based on crisis communication (chapter 5) best practices, was the right approach taken? Why or why not? Cite the source for your news story.  

https://www.espn.com/nfl/story/_/id/34226323/the-case-henry-ruggs-iii-distraught-family-desperate-answers