Week 13 Homework on TiVo’s DVR case


Read the TiVo case attached and answer the questions based only on the case provided.

1. Based on your reading of the TiVo’s DVR case, which companies in the TV industry ecosystem did TiVo’s DVR and service disrupt and how?

2. Based on your reading of the TiVo’s DVR case, what challenges did TiVo face in the marketplace even though the users loved its DVR and service?

3. Based on your reading of the TiVo’s DVR case, how did TiVo manage to overcome these challenges?