Marketing 4P’s : Promotion


Product: Hyundai Electric Vehicle IONIQ

  1. Compare and contrast the old way vs the new way of promoting your product and discuss what the biggest difference is. (In this case the way of promoting a conventional car before vs promoting the EV since it is a new product in the market)
  2. Then select and discuss three engaging promotions on how your product is currently promoted. 
  3. Then pick and discuss three engaging promotions on how you think your product should be promoted after your research.
  • 2-3 Pages in APA 7th format excluding cover and reference pages 
  • Use a minimum of  3 references: Don’t forget to cite them.